BSNL after being the big bad broadband will begin to be a favorite and the reason is the low 3G tariff plans which they have introduced. Many service providers are increasing their 3G tariffs but BSNL have decided to go the opposite way and lowered their 3G rates.
The new reduced 3G rates for BSNL are as follows:
240MB data for Rs39
500MB data for Rs78
1GB data for Rs139/155
2GB data for Rs251
5GB data for Rs561
7GB data for Rs821
10GB data for Rs1011
20GB data for Rs1949
These by far are much cheaper than other service providers, many service providers provide 1GB data for more than Rs200 where as for the same price you get 2GB data.
BSNL have a wide coverage across India and this will for sure attract a lot of users.