Tata and Sky finally launches Tata Sky DTH Service in India
India finally has another player in the DTH market. Zee already has a presence in the market with their Dish TV service. Prasar Bharti also has a presence with their DD Direct service. And now Sky has entered the market in collaboration with Tata and they have launched Tata Sky service in the Indian market.
The two companies have invested as much as Rs 2,500 crore in this service. And they are currently offering 55 channels including Star, Sony, ESPN, Disney, National Geographic, NDTV, Asianet, and TV Today at the moment.
The service has been launched simultaneously in around 300 cities around the country.
The company is offering these 55 channels at a flat cost of Rs. 200 per month. However, the consumer would have to shell out around Rs. 4000 for installation and equipment cost.